90 day TRANSFORMATION for 
Business Owners - Online Coaches - Entrepreneurs - CEOs

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You Don’t Have a Funnel Problem.
You Don’t Have a Team Problem.
You Have a YOU Problem.

 

You're stuck in your business.
Revenue has plateaued.
You’ve hired the consultants, bought the courses, and tweaked every funnel and ad you can think of to try to scale …

And nothing’s changing.

 

Because the real bottleneck is you — the person leading it.

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The Brutal Truth

 

Your business is underperforming because you are underperforming.

 

Your team is soft because you stopped being dangerous.

 

Your vision is blurry because your spiritual alignment is gone.

 

Your revenue is stuck because your discipline is nonexistent.

 

You can't scale because you haven't transformed as a leader.

 

You can't lead your team because you have weak conviction.

 

Your leadership is weak because you stopped leading yourself first.

INTRODUCING:
THE 20U PROTOCOL™

 

A 90-day private transformation for leaders who are ready to:

 

✔ Get back their fire and conviction

 

✔ Reclaim your mission — define your legacy with clarity

 

✔ Align with God and rediscover their purpose, and message

 

✔ Rebuild their body, discipline, and energy

 

✔ Lead their business from power, not pressure

 

✔ Lead from example, not words

 

This isn’t coaching.
This is spiritual war for elite leaders.

Who is this for

Who this is not for

Business owners, CEOs, online coaches, or agency owners who:


✔ Have plateaued in revenue and want to break through

✔ Are out of shape, distracted, and spiritually disconnected

✔  Know deep down that they've been coasting

✔ Leaders who want to reclaim clarity, discipline, and conviction
✔ Want to be a spiritual leader, not just a financial one

✔ High performers who secretly feel empty, addicted, weak, or fake

✖ People who want a shortcut, not a transformation
✖ Victims, blamers, or excuse-makers

✖ Weak leaders looking for hacks, tricks, or hand-holding

✖ Those who want to stay comfortable

✖ Weak leaders blaming others for their lack of results

✖ Entrepreneurs who are “busy” but not effective

Read this before Applying

This is not for everyone.
We only accept leaders who are serious about radical transformation.
If you’re done playing small — and ready to fix the leader so the business can scale…

Click below and Apply for the 20U PROTOCOL

 

Apply now

Meet your mentor: Ben Potzsch

I’m not your average coach.
I’m not here to babysit, coddle, or hand you another surface-level tactic.
I’m here to rebuild you from the ground up — body, mind, and spirit.

I was born in Chile, raised in dysfunction, broken family and shaped by pain. I’ve battled suicide, addiction, lust and self-worth issues most men are too scared to talk about. 

I’ve bled, broken, and rebuilt every part of who I am — and I’ve come out forged in fire.

 

Today, I run businesses, became an elite endurance athlete, coach high-level leaders, and lead the 20U Protocol — a movement designed to wake up spiritually asleep leaders and make them powerful instruments in God's hands.

I’ve helped entrepreneurs, CEOs, coaches, and sales leaders go from plateaued and spiritually bankrupt…
to physically dominant, mentally sharp, and wildly impactful in every area of their life.

 

Because I believe this:

You don’t have a business problem.
You have a leadership problem.


And until you fix the leader — your team, your revenue, and your legacy will always suffer.

I don’t coach from theory.
I coach from trenches, blood, war, and resurrection.
This is for the man who's ready to lead again.

 

Let’s get to work.

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Hunter McCutcheon

I’m not here to motivate you.
I’m here to make you unrecognizable.

I’ve coached over 200+ men and women to lose weight, build muscle, and transform their bodies — but more importantly, I’ve helped them reclaim their discipline, their identity, and their walk with God.

 

I’m a bodybuilder, a faith-based fitness coach, and a voice that will call you out — not pat you on the back.
Why? Because I don’t believe in soft Christianity or soft men.

I believe God didn’t call you to be passive, weak, or average.
He called you to be a weapon.
And if your body is out of order — your mind, spirit, and leadership will follow.

Your body is not just a shell. It’s a spiritual tool.
And I train men to become powerful instruments in God’s hands.

I’m controversial because I say what most are too afraid to.


But truth offends when you’ve built your life on comfort.

If you're tired of excuses, compromise, and comfort-driven faith — and you’re ready to train like your life depends on it…

 

Let’s get to work.

Apply now

Listen to a few stories!

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Derek - Regional Manager Sales

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Hunter - Agency Owner

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Alex - Sales Manager 

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 Audrey -  Crossfit Athlete

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Jess - Women Healing Online Coach 

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Josh -  Accounting Consultant

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Tori - Boxing Coach / Singer

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Greyson -  Restaurant Manager

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What Makes Our Coaching Unique

Personalized 

Strategies

God-first 

Approach

Goal & Results

Oriented

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Clients reviews

Recommended

This program had so many benefits in my life, mainly by improving my relationship with God by connecting with him and remembering more about my purpose.
With this program I had a friend and accountability to get better, and because I now understand my purpose I have more guidance in my life.

- Grayson Key, Restaurant manager

Recommended

This has changed my life, this is the best course of action I have taken, this program is worth so much more money than what it is. I had no confidence, no trust in God. Now, I know who I am, and I am focusing on serving people.
 

- Caden Julien, Sales manager

Perfect

I learned my purpose, how to structure my life and learned to be dedicated even when not motivated. Because of knowing my purpose, I can structure my life toward fulfilling that purpose. Now I know I need to succeed, not for me, but for those that can benefit from me fulfilling that purpose.

- Steve, Entrepreneur

Ready to wake up?

Limited spots. Fill out the questionaire down below

Apply now

TESTIMONIALS